Blog Tag: virtual tour company

Front Door Photos Taking Off

1) Front Door Photos is taking to the sky

I’m thrilled to announce that our brand new Phantom 2 Vision quad copter arrived this past weekend! At 14 megapixels, this virtual tour camera will be able to shoot 1080p HD video and take dynamic still aerial photos as well. I’m pouring over the flying manual and will have a test video for you to check out shortly!

     **Please let me know if you are interested in pricing information or have any questions
 
2) Our professional real estate photography and virtual tour team is growing!!!

I’m also excited to let you know that our team is growing. Matt joins team FDP with 5+ years of professional photography experience and he will be out shooting full virtual tours of listings this summer. Toby is FDP’s new marketing intern from Hope College and he will be handling the floor plan building and social media support. Be sure to say hello if you see them out and about!
 
3) As always…Thank you!

Front Door Photos wouldn’t exist without you and it’s been so great working with each and every one of you. It’s my goal to provide you with the absolute best visual marketing support so please let me know if there is anything else I can do to better assist you.

     **Remember, every realtor you send my way for professional photos gets you 20% off your next shoot (and 20% off their first shoot as well)! Be sure to let me know who you refer.

Best Regards,

  
Taylor Blom
Front Door Photos
Holland Virtual Tours
Order a virtual tour – 616-283-9294


How To Reach The Top In Photography….Literally

Exterior photographs are crucial for any virtual tour and real estate marketing campaign. Most photographers will agree that taking elevated shots of a property can make a huge improvement for their final presentations. Allowing viewers to get a feel for the neighborhood and surrounding area is very important and this can be shown with aerial style photography.

With all of the talk of remote controlled aircrafts being used for photography, I thought this would be a suitable topic. Aircrafts being used for professional photography are currently in the spotlight, under close scrutiny, by the government, and very expensive.  With all this being so you should not let it put a halt on aerial photography for your virtual tour business.

The total cost of equipment, time to practice operating, and insurance payments are options that not every photographer can afford. So if you are not going to purchase a remote controlled aircraft, you are left asking yourself “How can I get the best aerial shots for my customers?”. There are quite a few inexpensive ways to snap some great photos from up above. The ability to reach 10 to 15 feet and take amazing shots, is what we are going for. Let’s take a look!

•    Bring a fold up ladder with you. A fold up ladder will get you 10 to 12 feet in the air and can easily fit into the back of most vehicles. If you want to get that extra reach, you can always use the pole method while on the ladder. Make sure you are grounded safely and the ladder is mounted properly.

•    Use your tripod for more height. Folding up your tripod and holding it above your head, can make a huge difference.

•    Painters pole. There are lots of guides online on how to mount a camera to a painters pole and this is a very effective way to snap some great elevated shots.

•    Pixie Pole.  www.polepixie.com has some really great kits that can be purchased directly from their website. These kids can give you up to 18 feet of height and will allow easy rotation.

Of course there are lots of other great DIY project guides you can follow by researching online, but the above methods are the most commonly used and work well within a tight budget. When running a virtual tour business, you want to be able to deliver high quality services while keeping your profits high, so saving money and managing a budget is important. I hope this gives you some new ideas and gets your creative juices flowing!

Real Tour Vision
Virtual Tour Service
www.realtourvision.com
Order a Virtual Tour – 866-947-8687 


What NOT to Include in a Virtual Tour

High quality virtual tours are a great way to showcase your business, or to let potential buyers experience a property and entice them to take the next step. Of course, a virtual tour should create a visually stunning view of your business or property, which means you need to include all of the main areas—and often some exterior shots that show the grounds, as well.

But is there anything you shouldn’t include in a virtual tour? Here are some suggestions for things that don’t need to make the final cut in order to create an appealing and engaging virtual tour.

Repeated images of similar areas
If you’re creating a virtual tour keep in mind that it will be viewed in a similar way as a video. It’s usually a good idea to keep the running time short. People viewing videos online often don’t want to sit through more than one or two minutes (unless it’s a movie or television show)—much longer, and you’ll lose their attention as they start looking for something else to watch.

Streamline your virtual tours by including just one or two images when you have similar areas. For example, if you’re creating a virtual tour for a hotel, you don’t need photos or video of every room. Showcase one of each room style for the best effect.

Image overload
For slideshow-style virtual tours, it can be tempting to include dozens and dozens of shots, just to make sure the viewers see everything. But again, most people won’t be interested in clicking through a myriad of images.

If you’re providing tons of images and video for a virtual tour, make sure you use your virtual tour software and build a thumbnail gallery into the presentation, to make it easy for viewers to find just what they’re looking for, quickly.

Back rooms or staff-only areas
Virtual tours are a great way to promote your virtual tour business, but avoid including images or video of areas your customers aren’t going to use. Even if you have good intentions, such as offering a “behind-the-scenes” look at your business, you may inadvertently raise concerns for potential customers. You may also run into some privacy issues for your staff.

360 Panorama views
A good 360 panoramic shot is actually a great thing to include in a virtual tour. What you should not include is a poorly made panorama—if these shots are done wrong, improperly stitched, taken without the use of a panohead, or made to the wrong size, they will load slowly in your virtual tour and give end users a bad experience.

If you’re going to feature panoramic views in your virtual tour, make sure you have a good quality camera and lens, as well as virtual tour software that gives you seamless “stitching” to create high quality panoramas.  RTV highly recommends www.ptgui.com photo stitching software.

Sincerely,

Team RTV
Virtual Tour Software & Digital Marketing Training
Order a virtual tour – 866-947-8687


Peachtree City Virtual Tour Provider Gets “Rookie of the Year” Award!

In April 2014, Accents Virtual Tours, a Peachtree City virtual tour provider, located in Georgia had the pleasure of attending their first RTV virtual tour software convention in Traverse City, Michigan.
 
During the evening of the awards dinner banquet, Brenda Stewart, Producer of Accents Virtual Tours, LLC received an award for “Rookie of the Year”.  I, personally was super excited and extremely gratified to have won the award.  It was a surprise!
 

Accents Virtual Tours became a provider with RTV in April 2013.  As a newbie, there was a lot to learn in photography, calling on prospective clients, learning the ins and outs of producing a virtual tour and so on.  The training, quality of tools and information that RTV has/had to offer was amazing.  From on-line step-by-step tools to create a virtual tour, to webinars, and every marketing aspect from photography, social net-working, blogging  and all the other tools they have available to make us virtual tour providers successful.  The support staff at RTV is impeccable.   Meeting so many new people that are providers from all around the states during convention and sharing ideas was priceless. 

RTV is unmatched anywhere and the level of positive energy, the level of encouragement and the awesome on-line property showcases they provide,  is worth more than anything to an inspiring new provider in virtual tour industry.

The hard work that Accents Virtual Tours put in the first year was well worth it. To see our client’s having an on-line interactive tour that showcases their property to the highest quality production is rewarding.  Accents Virtual Tours is looking forward to 2014 in growth and making new relationships in the Atlanta/Peachtree City Georgia.

Brenda Stewart
Peachtree City Virtual Tours
http://www.accentsvirtualtours.com
Order a virtual tour – (678) 481-7274


Stay in Front With your Virtual Tour Business

If you want to successfully market your virtual tour business, it’s essential to take a broad view of marketing. You can launch a few campaigns here and there to get the word out about your virtual tour services—but if you’ve done this, you may have noticed a few spikes in business with no real, lasting effects.

The key to a thriving and profitable virtual tour business is to stay in front…of your customers, that is. Good marketing strategies increase your overall visibility and help your potential customers remember you when they decide to have a virtual tour created. An average customer will have seen your virtual tour business mentioned 3 to 7 times before they actually commit to a purchase.

Visibility and word of mouth
Another benefit to staying constantly in front of your customers is the additional business you can gain through repeat buyers and referrals. Continual marketing lets you build up the “know, like, and trust” factor for your virtual tour services. As customers get to know and experience your virtual tour business, they will not only come back for more—they’ll tell their friends, associates, and colleagues about you.

People are much more likely to make purchases from businesses that their friends recommend. Referrals through continued visibility are a highly effective strategy for your virtual tour company.

Methods for achieving top-of-mind with customers
How can you continually market your virtual tour services? There are many online methods you can turn to that help you generate higher visibility and (gently) remind potential customers that your business exists. Some of them include:

•    Social media: Maintaining at least one active social media channel gives your customers a place where they can always touch base with you, and find out what you’re up to with your virtual tour business.
•    Content sharing: This strategy goes hand-in-hand with social media. Rather than constantly plugging your business, provide your viewers with valuable content such as articles or videos through your social channel and website. This will keep them returning and help them remember your business when they make a buying decision.

•    Following up: When customers contact you via phone or email, it’s essential to follow up with them right away. InsideSales.com reports that up to 50% of consumers buy from the companies that get back to them first—so simply returning your messages can help you stay visible and position you as the best choice for virtual tour services.

•    Email lists: Building an opt-in email marketing list will also help you remain top of mind. You can include the types of valuable content you would share on social media, and send out regular newsletters or short-form messages to stay in touch with your customers and leads.

Continuous marketing is a powerful strategy for growing your virtual tour business. What are you doing to stay in front of your customers?

Real Tour Vision
National Virtual Tour Service
www.realtourvision.com
Order a Virtual Tour – 866-947-8687