Blog Tag: virtual staging

RTV Launches Unique Do-it-Yourself Virtual Staging Software

Virtual Home StagingRTV Announces New DIY Virtual Home Staging Software. Be the First in Your Market to Offer This Unique New Service. Setup Your RTVStager Account Here:  (Chrome or Safari Browsers Supported)

RTV is pleased to announce the launch of the very first do-it-yourself virtual staging service for the virtual tour industry.

This is a MUST HAVE for all RTV Virtual Tour Providers!!

The RTVStager is your opportunity to potentially double your income on your photo shoots for vacant residential properties. Online virtual staging averages $50 – $75 per photo and by using our unique system it only costs you $10 per photo. That could be as high as a 700% markup for vacant property shoot at $200+ per hour for this powerful new RTV add on.

Jim Blue is already virtually staging rooms in under ten minutes!

It’s really one of the most amazing things that we’ve seen here at RTV in quite some time.  For only ten dollars a room you can upload your high resolution images and start adding furniture from a vast library of digitized and photo realistic home furnishings.” – Jason LaVanture, RTV

The system is setup to work flawlessly on an iPAD, Android, MAC, or a PC and the only requirement is that you use Google Chrome or Safari as your browser when staging.  Imagine walking through a vacant home with your device, taking photos and staging on the spot!  The technology is finally here to make that dream a reality.

RTV is thrilled to be the very first virtual tour software company to offer this technology with accessibility directly from your Fusion virtual tour software management system.

Don’t delay rolling up your sleeves and taking the system for a test drive.  We’ve added a several test images in your account so you can start practicing today. Get started by setting up your RTVStager account here:

Make sure to bookmark your virtual stager access point here:  You will also be able to access this URL within your RTV virtual tour manager.

Once your account is setup and confirmed via email you can purchase credits.  Credits are $1 each and you will consume 10 credits each time you stage and complete a room. There is no minimum purchase required to get the ten dollar rate.  RTV has made this service incredibly affordable so you can easily offer this as an add on to your virtual tour business.

We would like to thank you all for your many years of dedicated support.  It’s your loyalty to our brand that makes things like this possible.  We would also like to invite you to join us for a webinar on Tuesday, April 28th at 7:00 PM so we can show you how to use the system.

Click below to register for the live event!

Jim Blue of from BlueLaVaMedia has mastered this technology in under an hour and you can too.

See you on the show RTV


Team RTV

Virtual Tour Software & Digital Marketing Services

First Impressions and Home Staging

“Did You Know?”

•    Most buyers form an opinion about a home within the first 7-10 seconds of arriving.
•    Over 90% of buyers look at homes they’ve found on the Internet. It is critical that your home makes a strong first impression online. Staging or virtual home staging will help you do just that.
•    A staged home will sell, on average, 17% higher than a home that is not staged. (US Housing and Urban Development)
•    Sellers who spent $500 on staging recovered over 343% of the cost when they sold their home. (
•    It is estimated that only 10% of home buyers can visualize the potential of a home. That means 90% are not going to be able to look past dirt, clutter, and imperfections.
•    Staged homes spent 83% less time on the market than non-staged homes. (

I’m sure you have heard the saying, “first impressions are everything” but may have never thought too much of it. Now that you are in the virtual tour business, this is definitely true when you are trying to market any piece of real estate property. When your customers see a property for the first time, they need to be “WOWED!” This is both true in person and within your online virtual tours. Making sure that your properties are presented in the best way possible, is crucial and can easily make or break a sale.

Here’s an example :

The inside of the home was dirty, furniture was poorly organized, and it looked like a cluttered mess. All of these obviously are not good but sometimes can be overlooked when setting up a home for a photo shoot. Your photos are taken and the tour is now uploaded and viewable to everyone you show. Someone visits your online virtual tour for this home that is amazing and has the potential to sell quickly to the right person, but your introduction photo and the rest were a complete mess. What is the visitor’s first reaction? To leave the tour and not look at the other photos because they are not presentable. You have now lost a potential buyer.

That was just an example and may not even apply to you, but it DOES happen and some tours can look bad just because of poorly taken photos. So what can you do to make sure that your home property is prepped and ready for photography?

Let’s go through some of the staging tips :
– Remove personal items.
– Focus on the main areas and rooms such as bathrooms, bedrooms, living room ,dining room, kitchen, etc.
– Remove evidence of pets.
– Turn on all lights and create a warm atmosphere. Natural lighting is very important and shows up well in photos.
– Remove personal photographs.
– Clean and declutter the focus areas.
– Capture great shots of the exterior and surrounding areas. Focusing on nice landscaping is important and will give the house that extra “curb appeal”.

The whole goal is to have your property feel like home and to capture it in a positive light. Make sure your online visitors feel like they are actually stepping inside of the property so that they can feel the experience of a great 360 virtual tour. Your clients and everyone who views your virtual tours will be blown away. By following these tips and staying within your photography guidelines will help you create great virtual tours and have a more successful virtual tour business. Good luck and happy marketing!


RTV, Inc
Virtual Tour Software & Digital Marketing Training

Real Estate Photo Tips

Central Coast, California virtual tour company

Increase Buyer Offers by Taking Great Real Estate Photography

When selling your home, real estate photos have much of the power. Great real estate photography will allow you to increase your price, help to attract more people and improve your marketing exposure. Here are some tips for taking photos to help sell.

Remove the Clutter

Clutter makes it hard to see the room so remove it before taking any photos. The rooms need to look presentable. Empty rooms are much easier to work with but it is possible to attract with furniture. Make sure all pieces match each other and the style of the home; avoid mixing old and new.

For those renting unfurnished, the photos should reflect that, so remove all items. The only time you could consider them is if they help to add character and style.

De-personalise the home by removing magnets, photo frames and decorations. It is harder to draw in buyers and renters. It is easy enough to hide them in cabinets and drawers for the photographs.

Staging the Home

Whether furnished or unfurnished, it is possible to make it look great through staging. When including furniture, it all needs to match. You could look at painting old pieces to update them and make them match. Avoid many different types of materials; they lead to clutter. When it comes to attracting buyers and renters, less is definitely more.

Staging companies are available for empty properties. These companies are excellent if you rent for $2000 per month or more. Property managers are divided on the view of staging. Some see it as a way to stand above the other listings while others see it as a low-return investment. Whichever one you view it as, it is worth being a consideration.

Avoid too many colors in the home and keep it neutral. Brown, gray, white and tan are excellent options; you can also opt for pale and non-vibrant blues. Re-painting your home makes it look like new and is one of the most affordable options; it just takes time.

Keep the decoration around the home simple and clean. Think of fruit bowls and set the dining table, if there is one.

Opt for a Wide-Angle Lens

Now your home is ready for its a virtual tour and pictures. You just need to decide on the type of photography equipment to use. When it comes to small rooms, wide-angle lenses are the best option. They help to make the room look bigger without stretching the photo.

Full frame cameras with rectilinear wide-angle lenses are great options. Consider the Canon 5D with the Sigma 120in lens. If budget is not a problem, consider medium format cameras for the best real estate photography. Yuri Arcurs, a top-selling stock photographer, states that his best results are from photography with a medium format camera and wide-angle lens. However, full frame cameras also offer good real estate photos.

As well as rectilinear and wide-angle lenses, think about fish eye lenses. These offer a curvature to the photos to curve any straight lines (rectilinear lenses do the opposite). While a real estate photographer may prefer the rectilinear lens because it offers a more realistic look, there is software available to help correct the curvature added with the fish eye. Adobe Photoshop is just one option to help correct the real estate photography; or you can opt for Apple Aperture, DxO Labs DxO Optics and Adobe Lightroom.

Taking Photos at Twilight

A good real estate photographer knows the importance of light. Having the best type of lighting will help the photos stand out from all the rest. The majority of shots are taken during the day but there are benefits of opting for twilight, including the cool colors in the sky.

To make the most of this type of real estate photography, you need to find out the time of sunset. This is easy through search engines by searching for your location and sunset time. Get ready to take the photos just as the sky starts to turn blue. You usually have about an hour to take the perfect photos before it becomes night time so you need to be ready. Remember your tripod for any long exposure shots.

If KM3 Media can help you determine more about online marketing, please email us at, call us at 916-517-0029 or visit our website at We would love to help! 

Kyle Murphy
KM3 Media
Sacramento Virtual Tours
Order a virtual tour: 916-517-0029

Virtual Staging – New Service Provider for RTV providers

Does your client need a cost effective way to list their vacant properties?  Why not consider our virtual staging services.   Rather than computer-rendered images, we use REAL pre-configured environments.  Your clients can select a configuration or give us the freedom to select an appropriate layout.

We charge $180 for 3 rooms and offer RTV providers  a discounted rate (Look for the promo code in your next RTV Newsletter). 

Visit our website:   Play around.  Check out the samples.  Look through the catalogues.

As an incentive, if you place your first order by December 10th, 2010, we will throw in an extra virtually staged room for free (making it a 4 room order).  A value of $60!!!

We look forward to earning your business and developing a mutually beneficial relationship.


Michael Basch
Order your virtual staging today!

Virtual Staging in Colorado

For Angela Beldy, owner and operator of a Lakewood, Colorado virtual tour company virtual staging was just the right property marketing tool to set her company apart from the others. When it came down to landing a property marketing gig for The Glass House her set of powerful property marketing tools helped seal the deal. The Glass House which is located in downtown Denver is a high-rise condominium building.  Being that most of these condos are currently empty Angela did not waste any time pulling out her virtual staging card when bidding on this project.

Her virtual staging not only landed her the deal but impressed the owners and locals so much her services made the news in Denver.  The article below was written up just after she finalized the imaging for the project.  Hats off to you Angela! If you’re an RTV provider and would like to offer virtual staging on any of your projects please login to your TMS now and click on the virtual staging button on the left hand side of your TMS.  Finally be sure to wish Angela a congrats by  visiting her Lakewood virtual tour business now!

Real Tour Vision
Virtual Staging & Interactive 360 Virtual Tours
866-947-8687 Ext 4