Blog Tag: video tours

Video Tours VS Virtual Tours

Real Tour Vision has the industry’s best virtual tour software. I find sometimes that new clients need to be educated about what a virtual tour is and what good it can do them. Educating your client base is key as people simply do not know what they do not know. For example many of my clients look at my interactive 360 virtual tours and at first glance they think that they are watching a video virtual tour. A RealTour becomes Reeltours in their minds. Which is completely natural when you first look at them on the screen before realizing that you have the added ability to drive them with the mouse. Also, potential clients may have been shown other types of virtual tours and not understand what our technology is all about.

One company that I run into once in a great while plays off Real Tour Vision’s name and call themselves Reeltours. Their slogan is “It’s VIDEO, not virtual”. Video is great for recording people DOING something, like playing basketball, getting married, and or falling off a trampoline (in a humorous way), but not for marketing a home for sale or to showcase a business. Video virtual tours are lacking that interaction that a true virtual tour brings to the table.

An interactive 360 virtual tour is the best solution for marketing a home or business because it is interactive and showcases the property or business to its best advantage. The virtual tour viewer steers the tour using hotspots or the drop down menu and is able to decide how much time they spend in a particular area. Scenes can be paused, zoomed in on, and easily revisted. Each scene in the virtual tour downloads as it is viewed so an entire video doesn’t have to load before the client sees something.

Additionally Real Tour Vision has a lot of great add on products to enhance the virtual tours. Both 2d and 3d floor plans are available, as well as 3d walkthroughs. RTV also has Panoriders to use with a single property website and they are a great plus for real estate agents or anyone trying to sell a home. All these features, plus our HUGE network of providers help make Real Tour Vision the BEST online marketing tool out there.

Ben Nunes
New Tour Era, Inc
Atlanta Virtual Tour Company
Call to order REALTour Today!- 877.884.8687

Can I Have Fries With That?

I own a Southern Pines, NC Virtual Tour Compnay and we provide Virtual Tours, floor plans, professional printing (with an affiliate) and other various services. I have been taking some classes with an unmentioned real estate group just to see what Realtors are up to and how they are looking at and approaching things. I figure what better way to get into a Realtors head than to take a class with them and learn what they are learning. Not to mention they know I am a Virtual Tour Provider so how convenient when they are talking about marketing they have a marketing tool right at hand!

I have had many things just kick me in the face and make me wonder “why haven’t I been doing this?” Realtors much like Virtual Tour Providers are trying to market them selves and their ability to do something for some one else that just about any other Realtor can do so it is more important than ever to find out what your customer really wants? I was told a quote that will stick with me for the rest of my life… “Even if you are on the right track, you will get run over if you just sit there!”

So Real Tour Vision has put me on the right track and I am not about to sit here and get run over by the competition. We offer a better and much higher quality Virtual Tour than any of our competitors so why wouldn’t people want to order from us? This is the biggest question and the biggest problem. Until you have figured out the exact answer to this question you have no other problem. The phone not ringing, no orders coming over via fax, emails not pouring do not even matter if you are unable to answer this question. What makes YOU better? What makes YOUR product better? Why should they use YOU if your prices are $25 higher than your competitor?

Customers don’t care that you have better equipment they don’t even care if you have only been doing this for 2 months or 2 years they want to know how YOU benefit them. NOT how Virtual Tours benefit them (because they already know this if they use them) but how YOU benefit them. What are YOU able to do that none of your competitors have even began to think about? Maybe it’s 3-D Floor Plans or even just your personal attention to their needs and wants.

Don’t promise them the world then only provide a City. Promise them a City then give them the whole country. Under promise and always over deliver. If you over state what your abilities and intentions are you are setting your self up for failure for sure. Why not promote and offer a smaller amount of service and provide a lot more. Doesn’t it feel better to you if someone offers you a hot dog and then gives you a chili dog with fries? This also will get people talking.

When someone brings up Virtual Tours, they will immediately think about you and how you promised them a hot dog but gave them a chili dog with fries. Although you are offering a smaller amount of services you have the ability to exceed their expectations and do what you normally would do but make your services appear more valuable. It is not about how much you do but how well you market what you do. So from now on look at things like a Burger joint and don’t ask would you like fries with that? Just give them the fries they wanted but didn’t ask for.

Lacey Conn
Virtual Tours Plus
Southern Pines Virtual Tours
Order a virtual tour now – 910-315-5358

A Salute to the Staff and Fellow providers

Hello Fellow providers!

My name is Steve Boatwright, my wife Pam and I run a San Jose Virtual Tour Company! (Silicon Valley) We just finished our first virtual tour for a staging company who wanted a before and after to add to their website. We’re please to say everything worked out great and they were very impressed with the quality, service and quick turnaround they received and are looking at placing more tours with us along with other stagers in the area!

Our main reason for writing today is to say “Thank You” to Real Tour Vision for such great support and always being there when we need them. Here in the San Francisco Bay Area there are a lot of people that promise a lot of things to you and never deliver on those promises.

Finding a company like Real Tour Vision with people who actually do what they say and stand behind their product is a breath of fresh air and a rare breed…at least for us. Thank you to all the staff at Real Tour Vision and thank you to the providers we contacted in the beginning that helped us in making our decision to become RTV providers. We look forward to a long and successful relationship with RTV and the amazing group of providers around the globe…best to all of you!

Steve and Pam Boatwright
Virtual Marketing Solutions
San Jose Virtual Tours
Order Virtual Tours – 408-314-3352

Virtual Touring for a Vacation

Since Virtual Tours are only a small part of our business model I am probably not nearly as qualified to write for the RTV Blog but I thought I would submit mine anyways.

A couple years ago during a weekend getaway with the wife and some friends, I decided to shoot some virtual tours in a relatively close beach town. I packed my gear in my truck, grabbed a handful of business cards, some flyers, and of course the swimming trunks (in case none of the prospecting worked out). I had made phone calls, I had the town/businesses mapped out, and I had my salesman hat on. I was prepared.

The entire first day I was there I knocked on probably 90 percent of the local Realtor’s offices. I got some small nibbles, made some presentations, and even shot two Virtual Tours with the idea that more would be in store if I promised regular returns. Needless to say, I felt much better about our opportunities even if we were going to have to travel several hundred miles to get things done. At least it was near the beach. Day one ended with me sitting on the beach, enjoying the weather, and pondering what else I could do to drum up business while I was there. It didn’t take long for me to realize that including the real estate market, there was a real untapped resource in the local town, property management companies. Locally, property management companies were almost as plentiful as Realtors, and just as hungry to get a leg up on the next guy.

Day two found me in almost every property management company office in town. Quickly I found out that while most of them were running between 10-25 properties, some of the larger firms had upwards of 80-100 places. Goldmine. Of course, with most sales, results were about ten percent; but ten percent of 100 properties were far better results than what I had seen thus far. From the managers I spoke with and convinced of their clients needs for Virtual Tours, most were happy with either splitting the cost of the Virtual Tours with the home-owners or passing the cost entirely on to them.

By my second visit I was shooting properties and enjoying the beach all in the same trip. In my opinion, you can’t beat that. Now I try and make it out between four and five times a year during the off-season to shoot new properties, update existing ones, and prospect for new clients. Who would’ve thought two years ago that I would have created a way to get paid to visit the beach! It’s hard for me to have a bad day at work when I know that it will still end with the sand between my toes and a plate full of fresh grilled shrimp.

Viva la Virtual Tours!

Christian Ross

Improving the Virtual Tour Experience

Take the next step in the virtual tour experience and add an interactive aspect. Some virtual tour providers allow comments or recorded voice-overs to guide viewers through a non-interactive presentation. But, if you added an interactive aspect to it, you now get the complete package. So, why not add interactive hotspots on the tour and allow viewers to become immersed in their ‘own’ interactive tour of the home? With a simple point-and-click of a mouse, viewers can ‘walk’ from the kitchen to the family room.

Not only do you give potential buyers full control over their own ‘personal tour’ of the home, but you can also allow them to hear a professional pre-recorded informational message highlighting key features of the home. Want to see it? Just point-and-click!

The pivotal key to any business is the ability to bring in customers and keep them happy. Giving your potential clients the ability to not only view, but also ‘control’ their own tours gives you the ability to ‘personally’ introduce homes while allowing clients to ‘walk’ through the home at their leisure. Once they find their dream-home, the next step is to refer their friends! The question is, to whom will they refer them?

Cheryl Waller
Treasure Coast Virtual Tours