Blog Tag: 360 panorama

What NOT to Include in a Virtual Tour

High quality virtual tours are a great way to showcase your business, or to let potential buyers experience a property and entice them to take the next step. Of course, a virtual tour should create a visually stunning view of your business or property, which means you need to include all of the main areas—and often some exterior shots that show the grounds, as well.

But is there anything you shouldn’t include in a virtual tour? Here are some suggestions for things that don’t need to make the final cut in order to create an appealing and engaging virtual tour.

Repeated images of similar areas
If you’re creating a virtual tour keep in mind that it will be viewed in a similar way as a video. It’s usually a good idea to keep the running time short. People viewing videos online often don’t want to sit through more than one or two minutes (unless it’s a movie or television show)—much longer, and you’ll lose their attention as they start looking for something else to watch.

Streamline your virtual tours by including just one or two images when you have similar areas. For example, if you’re creating a virtual tour for a hotel, you don’t need photos or video of every room. Showcase one of each room style for the best effect.

Image overload
For slideshow-style virtual tours, it can be tempting to include dozens and dozens of shots, just to make sure the viewers see everything. But again, most people won’t be interested in clicking through a myriad of images.

If you’re providing tons of images and video for a virtual tour, make sure you use your virtual tour software and build a thumbnail gallery into the presentation, to make it easy for viewers to find just what they’re looking for, quickly.

Back rooms or staff-only areas
Virtual tours are a great way to promote your virtual tour business, but avoid including images or video of areas your customers aren’t going to use. Even if you have good intentions, such as offering a “behind-the-scenes” look at your business, you may inadvertently raise concerns for potential customers. You may also run into some privacy issues for your staff.

360 Panorama views
A good 360 panoramic shot is actually a great thing to include in a virtual tour. What you should not include is a poorly made panorama—if these shots are done wrong, improperly stitched, taken without the use of a panohead, or made to the wrong size, they will load slowly in your virtual tour and give end users a bad experience.

If you’re going to feature panoramic views in your virtual tour, make sure you have a good quality camera and lens, as well as virtual tour software that gives you seamless “stitching” to create high quality panoramas.  RTV highly recommends photo stitching software.


Team RTV
Virtual Tour Software & Digital Marketing Training
Order a virtual tour – 866-947-8687

RoboTour Works For Us

RoboTour is a Huge time-saver for me! The crew always does their best and my scenes are stitched just the way I like them, with NO stitching errors! Everyone at RTV is great to work with and they always let me know if they have any questions about any particular 360 panorama.

While I don’t use RoboTour all the time, I do find that it is extremely helpful when I have a large order or a very busy week and just don’t have the time to stitch everything together.  RoboTour is like having a virtual assistant there ready to go all of the time!

How does it work? It’s simple. I just upload the virtual tour photos and they take it from there. It leaves me free to do my invoicing, photo editing, and schedule more photography appointments. If you haven’t used RoboTour yet, you should definitely give a try!  Thanks RTV.


Michelle L. Duffy,

Cathal & Michelle Duffy
Order a Palm Coast Virtual Tour Now: 904-688-0372
Florida’s Leading Virtual Tour Provider

Photography or Video?

Silicon Valley Virtual ToursExposure Elements was a photography company first.  We cut our teeth offering professional still photography and Silicon Valley virtual tours in the San Francisco Bay Area. Our clients have come to love our unique ability to deliver extraordinary architectural photography images wrapped into a software delivery tool that gives our business clients the ability to show their business off in an engaging way with just a single click of the mouse.
Our 360 panoramic images create the effects of video movement through a business while still delivering imagery that is impossible to economically deliver.   Video still has compelling value in a virtual tour though.

Why use full motion video?
Full motion video can show elements of a business or property listing that couldn’t be shown otherwise.  For all the strengths of great photography it still lacks the function movement that video can deliver.   Movement comes in many forms such as a personal introduction to the virtual tour,  an  action or process that defines the character of a business or property listing, or a video animation that captures the attention of the viewer.

Personal Introductions
No other scene in a virtual tour can more positively affect the branding and viewer perception than a well done personal introduction.  In the case of a business virtual tour, a personal introduction defines the brand and assures the viewer of senior management interest in the viewer.  See a sample here:

In the case of a real estate virtual tour, a personal introduction articulates the commitment of the listing realtor to the property and builds the branding power of the listing realtor.

Capturing Movement
Capturing movement can be a broad range of activities that range from portraying the nature of the business, such as a chef cooking or a jeweler setting a gemstone into a ring setting.  It can be horses galloping through a field on a horse ranch or an exercise class at a fitness club. 

Existing Video Footage
Existing video footage can be a powerful use of video in an interactive virtual tour.  Many companies already have significant investments in video footage.  Much of that footage is relevant to the function of a virtual tour.  Adding relevant clips to the virtual tour can make a big impact on the final production and create a cohesive bond between the virtual tour message and other company messaging.

Adobe After Effects Animations
Capturing the attention of your audience is the key to a successful video production of any sort.  The most advanced videos today use Adobe After Effects for animated video introductions and trailers.  Exposure Elements can create an engaging animated video introduction and trailer for your virtual tour that will capture your audience’s attention.  Our animated AstroZoom option is an engaging and entertaining animation that can show your viewers where you are located  in a way no other product has done before. 

Photography and Video
So there is no question whether you should use photography or video to show your business to the world.  The answer is to use both.  Our professional photography creates impeccable and compelling imagery of your business or real estate listing.  Short video clips that highlight movement, branding or a personal message are complimentary and create energy in your virtual tour.  Exposure Elements is the San Francisco Bay Area virtual tour company that has the experience to deliver that compelling production to your viewers.

Best Regards,
Call Now:

Consider Elite Virtual Tours for your Listings

* Tried of spending big $$$ for your agent open houses and only getting a few or the same agents coming by?

* How much does it cost you to run an AD, food and gifts for your open house? $50, $100, $125 or more?

* How long does that marketing last? the day of the open house, a few days later or even a week?

Using Elite Virtual Tours, your marketing money will last 24/7, 365 days a year and exposed world wide!

                   1. Stills Photos, 180° Panoramas and True 360° Panoramas presented like viewing a TV

2. Complete virtual tour “HIT” report providing… Unique vs return visitors, what day of the week and hour that gets the most hits, which pictures are view the most, which search engines, did viewer down load virtual tour and much more….. this is a weekly report. Its great for listing presentations too.

3. Easy for buyer to view and use, contact agent, print, schedule an appointment, see where property is located on a map, send to facebook or Twitter, eBrochure, QR code and Flyers

         4. BEST of all, it will run on the internet until it sells

Provide your clients with the state-of-the-Art marketing tool using our Virtual Tours

Visit our web site and review the information and our current tours.
See for yourself how the 360° Panorama looks and feels.

Copy and past this link or click on it for a quick view of one of our current tours

Doug Roth-Owner

Elite Virtual Tours
8006 Doubletree Way
Columbus Virtual Tours
Order a virtual tour: 706-332-3333

Taking Fusion to New Heights

Hello all you RTV virtual tour provider.  We’ll Digital Imageries LLC is proud to announce the addition of aerial photography to its many property marketing services.  Our Spokane virtual tour company uses state-of-the-art Quadcopters as a flying platform, we are able to take amazing pictures of your property, project or business.

Quadcopters are the ideal platform for taking pictures or videos from a height where details can be emphasized making it ideal for real estate, farm land, and aerial surveys. Stop on by our website today and check out some of our amazing Fusion virtual tour presentations. 

Digital Imageries uses the best photographic and 360 panorama technology to make your property or services shine!  Using the power of Real Tour Vision’s Fusion technology, Digital Imageries’ Virtual Tours will get your property or service noticed, resulting in more customers and incresed interest in what you have to offer

In addition to providing the best in 360 panoramas, we now include, video, social media integration, floor plans,narration and aerial photograpy in your virtual tours at a reasonable and cost effective price.  Check out the amazing features and order your tour today!

Bob Peterson
Spokane Virtual Tours
Order a virtual tour: 509-939-5515