Goodbye XP

At this point, I’m sure you are aware that the Windows XP game will be ending on April 8, 2014. And, just like a simple pawn can sneak up and attack your king, this deadline is approaching and could mean game over if you don’t act first and make your move.  Your virtual tour company could depend on you taking action here real soon!

Windows XP and Office 2003 will go out of support on April 8, 2014. If your virtual tour business has not started the migration to a modern desktop, you are already late. To ensure you remain on supported versions of Windows and Office, you should begin your planning and application testing immediately to ensure you deploy before this deadline and the end of support.

Technical assistance and automatic updates will no longer be an option leaving your king vulnerable to attack from harmful viruses, spyware, and other malicious software, which can steal your personal information.

Feel free to give the RTV Support team a call if you have an older system that needs to be updated.  We’ll be sure to do our best to help you update your OS or computer before April.

Thank you all for you continued support!  Let’s have a great year.


RTV Support Staff

RTV, Inc
Virtual Tour Software & Digital Marketing Training 

Every Second Matters!!

First impressions are everything when it comes to real estate listings and home photography. Researchers have been using eye-tracking measurements to determine how home buyers look at listings online. They have found that more than 95% of users viewed the first photo (exterior of home) for a total of 20 seconds. After that, their eyes tended to go all around the screen in a Z pattern.

Following the home exterior photo, 76% of participants viewed the property description and the real estate agent’s comments last. Over 41% of home buyers didn’t even view the comments made by the agent. These are sometimes overlooked, especially if the text contains all-capital letters and brand names.

When it comes to making a great first impression, you want to capture the user’s attention within the first 2 seconds. So having that gorgeous exterior shot of a home or property is crucial.

Home buyers are now using the Internet as their first point of contact with a house, so online virtual tour photography is the key to a successful sale. Home buyers will spend about 60% of their time viewing photos, 20% on the property description, and 20% on the agent’s comments. The common “Z” pattern was found in most user’s reactions, with their focus beginning in the upper left corner and continuing down the page to the bottom right corner.

The best thing to do when marketing a real estate property is to place all of the content in the top area of the viewing screen. This way, the user does not have to scroll down the page and lose focus. An RTV virtual tour is a perfect solution because everything is viewed in a single full screen without the need to scroll up or down. All of the information and photos are right there in front of you! Just remember to keep everything short and sweet so that you do not lose the home buyer’s attention.We highly recommend the use of professional voice overs or one of our text to speech professionals since people rarely read the information.

Focus on professional photography, capture the home buyer’s attention right away, use virtual tours, and you will increase the chances of selling the property!

Team RTV

RTV, Inc
Virtual Tour Software & Digital Marketing Training  

New Year Resolutions!

As we end 2013 and make for the New, 2014, many of us will
start thinking of New Year resolutions. 
If it is in virtual tour business or personal life, we reflect on the pass and want
to come into the New Year with changes. 
Did you know only that only 8% of people achieve their New Year’s Resolutions. Why do so many people
fail at goal setting?  One reason is that
we make large lists of things we want to improve on and attempt extreme
makeovers, whether it is in your personal life or business.  One becomes so over-whelmed that we give up
during the course of the year.

Since I have been a part of RTV, less than a year, I have made it a point to set goals for what
I want Accents Virtual Tours, a Peachtree City virtual tour company to
accomplish daily, monthly, and yearly. 
Starting out as a virtual tour provider, you can find overwhelming information.  It takes time and you must make time to
gather all the information, learn the material and put it into practice and get
some virtual tour business rolling.  

When I am not providing a
tour, I spend 4 hours of my day learning something or planning a way to capture
new clients.  It is a slow process
starting a new business but I am seeing results as 2013 is coming to a close. I have met some wonderful people this year through my
journey and there is a lot of tools and information out there.  I would like to share a book that I highly
recommend and put in effect to your virtual tour business and personal
life.  The author is Gary Keller, chairman
of the board and co-founder of Keller Williams Realty.  The book is called “The One Thing”, The Surprisingly Truth Behind Extraordinary

In this book, you will learn about goal setting, cut through
clutter, achieve better results in less time, build momentum toward your goal,
dial down stress, overcome that overwhelmed feeling, revive your energy, stay
on track, and master what matters to you.  
As you set your 2014 goals, set small attainable goals
throughout the year.  Be specific, write
it down, measure it, and celebrate it. If you are looking for a good read, short chapters, awesome
information for any area of your life whether it is your virtual tour business,
personal, family and/or spiritual, this is a great recommendation.  
Every day you should wake up and ask yourself, what is the One Thing you can do right now that
will help you achieve what matters to you most?
RTV had been a
great experience.  I appreciate the whole
staff at RTV virtual tour company for all
their hard work to make virtual tours look the best.   Best
wishes to everyone for 2014, where all of us can get a step closer to the
business and people that we want to be.

Brenda Stewart
Accents Virtual
Peachtree City/Atlanta, GA

Why Should You Add Video to Virtual Tours?

Watching videos online is a growing trend and this relates heavily to the online virtual tour business. Including video within your virtual tour is a great way to capture the viewer’s attention and provide a better experience for anyone looking at the property online.

Videos can show off the very fine details of a property and any location. They are great for showing the surrounding areas such as rivers, water fountains, wildlife, and other points of interest.

Another common use is to upload a video of a real estate agent introducing the property and giving a short summary of the home or business. This will give the interactive virtual tour a personal touch and make it seem like you are taking a tour with a real person helping you along the way.

The more rich features that you can include within your 360 virtual tour, the better the odds to sell a home. The Fusion virtual tour software allows 5 minutes of internal video that can be shown during a live virtual tour. This is usually plenty of time to talk about the home or show off the different selling points. Try to keep your videos short and to the point, while keeping the visitors attention so that they can become a potential buyer.

With the power of Fusion and including all of the rich media such as HD still photos, 360 panoramas, and 720p video you will provide some of the best looking online virtual tours to your clients. They will not be disappointed with the RTV system and video options!

Team RTV

Virtual Tour Software & Professional Hotel Photography
Order a virtual tour: 866-947-8687

How Much To Charge For A Virtual Tour?

This question is asked a lot by new virtual tour service providers who join RTV and it can be a very difficult one to honestly answer. There isn’t a secret number that everyone uses so to answer the question, you will need to do a bit of research. Let’s go over a few of the key areas to help provide you with a good idea of what to charge your customers for a virtual tour.

The first thing to do when coming up with pricing for the packages you offer is to figure out what will be included within each virtual tour package. Separate packages will include a certain amount of still images, 360 panoramas, HD images, and 360 spherical panoramas. So you will want to create a package with a set of allowed images and panoramas and decide how much to charge for each. A great way to come up with a price is to figure out how much time it will take you to complete a virtual tour photography shoot for each given package. Figure out what your time and photo quality is worth and work with that number.

To get a more accurate idea of what to charge, research your area and competition. Most of this information can be found online in places such as forums, groups, and message boards. You can find a lot of photographers and virtual tour businesses that will even share information with you and provide some assistance. Making great connections with people in the same industry is a key component for a successful business.  Remember that sharing this information can help keep industry prices higher than you would expect.  For example if your coming into the business and everyone else in your area is charging $119 for a standard tour it would be silly for your standard tour to be priced out at $59 as this would not only short change you, but it would devalue the industry overall.

Don’t forget that each package can include “add-ons” as well. These are additional paid features that can be added to a virtual tour. Add-ons are great upsellers and will provide your customers with the best interactive virtual tour experience. Some features may include AstroZooms, Narration, Floor Plans, Single Property Websites, Elevated Photos, Flyers, Distribution, Video, and more. The possibilities are endless with your virtual tour business!

Whatever you do NEVER offer a photos only package.  Remember that the RTV virtual tour software package will supercharge your virtual tour business when used properly.  Each one of your photo shoots will become an online business card for your business.  When you offer a photos only package it’s very hard to see who did amazing real estate photography or business photography unless you watermark all of your images.  Let your customers know that doing a photos only package would be doing them a disservice and the exposure they’ll receive when they use your media player is worth the small amount of effort to put it into the MLS and their website.

So do a little digging, research your area, become familiar with the local economy, and make sure that you are paid fairly for your time and efforts that go into creating such great virtual tours. We wish you the best of success and as always be sure to contact us if you have more questions.

Team RTV

Virtual Tour Software & Professional Hotel Photography
Order a virtual tour: 866-947-8687