You already know that marketing your virtual tour business online can expose you to a broad audience of real estate companies and businesses across the country, or even around the world. But what are you doing to generate local attention?
No matter where you live, there are probably a number of local businesses in the area that would take advantage of your professional photography and virtual tour services, if they only knew about them. Here are three ways to increase visibility for your virtual tour business in your community, and bring in more new customers.
Get a Google+ business page:
Google Plus may not be the huge, instant success everyone thought it would be at first, but it has been quietly gaining ground over the past few years. Right now, it’s the third most popular social media network, ahead of Twitter at number four and behind only YouTube (also owned by Google) and mega-network Facebook. More importantly, Google+ is tied directly into the world’s biggest search engine, which not only holds the lion’s share of computer search traffic worldwide, but also dominates mobile searches with more than 90 percent of the market share. With a Google+ business page that’s optimized for local search keywords, more potential customers in your area will be able to find you quickly, and contact you conveniently. Take a moment and visit RTV’s Google Business Page.
Bring your virtual tour business on the go:
Whenever you’re out and about, whether you’re hitting the town or headed out for a conference, have a way to demonstrate what you do for any potential customers you meet. The best way to sell more virtual tours is to be able to show people the stunning, high-quality presentations you can develop for their business or properties. If you don’t already have one, you may want to consider investing in an iPad or other tablet device. You can show off virtual tours on a smartphone, but the smaller screen tends to limit the experience. A tablet gives you more screen real estate that’s still in a portable format. RTV’s HTML 5 Gyro Enabled virtual tours are WOW AMAZING!
Ask for referrals:
Many marketers overlook the power of asking customers for what they want. They may be afraid of being viewed as too pushy, or in some cases the idea might not have even crossed their mind. In any case, one of the easiest ways to get more local customers is to ask your existing customers.
Most people are happy to refer their friends and acquaintances to businesses, especially if they’re satisfied customers of yours. In any community, many small business owners tend to know and network with each other, so ask the people you’ve already worked with if they know anyone who might want their own virtual tour.
Take a few minutes to expand local visibility for your virtual tour business, and watch your customer base grow!
Virtual Tour Software & Digital Marketing Training