Virtual tours have been utilized in the real estate industry for over 10 years now. They allow the buyer to view a property in more detail than what a still photograph can offer. Other industries are realizing the benefits to the consumer of this type of interactive digital marketing. Internet marketing is growing at a phenomenal rate. Companies realize they must have a web presence to compete in a competitive marketplace.
Think about the last time you wanted to find a restaurant, purchase spa services or book a hotel. Where was the first place you looked – the yellow pages, the newspaper – I am willing to bet it was the internet. If everyone is going there to find what they need, if you have something people want to buy, it makes sense to be there.
80% of internet shoppers say images are imperative when deciding to buy or use a company’s product or services. (2006 Pew Internet & American Life Study) In cyberspace, a site with an interactive virtual tour will receive 38% more views than a competitor’s site that is lacking media. (2006 Pew Internet & American Life Study).
A virtual tour allows the viewer to see what you have to offer from their desktop. How about a custom made suit? Our Dallas virtual tour company recently created a virtual tour for RW Furr Clothiers. Rex Furr has been making fine custom apparel since 1971 for executives and other successful professionals. He will soon update his website to showcase his store. He is miles ahead of his competition.
If the business has visual appeal to the customer, a 360 virtual tour can help to market that product. Think out of the box. After starting Pro360 Virtual Tours four years ago, I could not wait to fine tune our product and start calling commercial businesses. Since then we have added wineries, bed and breakfasts, vehicle transport trailers, golf courses, restaurants, hospitals, doctor offices and retail clothing stores to our list of customers.
When I take the time to pick up the phone and call a business I think would be a great fit for a virtual tour, the response I hear most often is…”I never thought about that, but it sounds like a great idea”. They may or may not have it in the budget today, but by planting the seeds we will reap the harvest.
Let’s plant those seeds now and get ready for RealTour Fusion! Thanks RTV for thinking out of the box and giving us the best virtual tour software on the market.
Now that your thinking cap is on… who are you going to call?
Lisa and Michael Castro
Dallas – Fort Worth Virtual Tour Company