Homeowners are increasingly learning the ins and outs of the internet and how it can help them for their quest in signing the perfect real estate agent and of course selling that property. Not only do the online viewers want to see a picture of the property, they want to stand inside the property, snoop around without having to actually get in the car, and leave home. Online viewers are demanding; as they should be. After all this is 2011 folks!
They want to see fast loading HD visual content, not a few snapshots scattered across an MLS listing page. They also don’t want to have to fill out a form and provide all of their information to anyone just to gain access to this info. DO YOU HEAR ME RE/MAX? Your director of marketing should be fired.
As a virtual tour provider yourself, you know that high quality virtual tours are the way to go when trying to accomplish a sense of security when establishing a potential buyer/seller trust. They want to see that the agent took the time to hire a professional and that the tour is a true, reliable representation of that property. Using a distributor that uses HD virtual tour technology is the only way to accomplish this.
SLP Virtual Tours, at http://activerain.com/stiefelstudios or http://www.stiefelstudios.com is a company based in the Philadelphia, PA area that offers this exciting technology and has done so since early 2006.Another way buyers/sellers are choosing their agents is by checking to see if they use networking sites. Sites like Facebook and Wanna Network allow agents to set up a profile page, blogs, and their real estate listings. All of these features are included and are free to use.
Agents not taking advantage of these sites are starting to be overlooked quickly. Agents utilizing these sites are shooting to the top ranks in their brokerage firms, producing higher sales numbers and quick turnarounds. Agents can send a bulletin of their newest listing including a video of their virtual tour to everyone on their friend list, quickly getting the word out on the property listing. Viewers also get a personal look into the agent themselves from these sites. Are they popular with others? Do they log in daily to stay on top of things? And they take the time to read the blogs and About Me sections to get to know the agent before contacting them. Craigslist is also free to list in almost all of the major cities and is yet another great tool for agents to use on a daily basis.
Jennifer Stiefel